COURSE CURRICULUM
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1
WELCOME TO HIDDEN SPROUTS!
- ‣‣ Welcome to Hidden Sprouts! FREE PREVIEW
- ‣‣ A little Hello from Claudia FREE PREVIEW
- ‣‣ How to use this course FREE PREVIEW
- HIDDEN SPROUTS IS UNDER MAINTENANCE FREE PREVIEW
- ‣‣ Before we begin
- ●● Why I decided to write this course FREE PREVIEW
- ❖ WORKSHEET 0 Copy/paste your current biography
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2
YOUR PERSONALITY - YOUR ROOT
- ●● 1 Know who you are so you can use your strengths and turn your personality into your asset
- ❖ WORKSHEET 1 Define your personality
- ‣‣ Point of view
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3
YOUR WHY - YOUR PURPOSE
- ●● 2a Start with why
- ●● 2b Find your common ground FREE PREVIEW
- ❖ WORKSHEET 2.1 Find your common ground
- ●● 2c Uncover your why or purpose and create your mission statement
- ❖ WORKSHEET 2.2 Uncover your why and create your mission statement
- ⭐︎ Milestone 1
- ●● 2d The 5 W’s plus 1
- ❖ WORKSHEET 2.3 Write a one-liner
- ●● 2e Your new biography that tells your story
- ❖ WORKSHEET 2.4 Write a biography that tells your story
- ⭐︎⭐︎ Milestone 2
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4
YOUR UNIQUE TALENT - YOUR STRENGTH
- ●● 3a Why we need a unique selling point aka unique talent
- ●●3b Find your unique skills
- ❖ WORKSHEET 3.1 Make a list of your skills
- ✿ EXTRA 1 The CV Template
- ●●3c Discover your unique talent
- ❖ WORKSHEET 3.2 Discover your unique talent
- ❖ WORKSHEET 3.3 You in Words - A collection of texts about your creative business
- ⭐︎⭐︎⭐︎ Milestone 3
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5
ON TO BUSINESS
- ‣‣ Business: the dreaded word
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6
MARKETING AND SOCIAL MEDIA - THE APPROACH
- ●●4a Marketing: the other dreaded word
- ●●4b Document, don't create FREE PREVIEW
- ●●4c Be honest
- ●●4d Make it personal
- ●●4e Find your people
- ●●4f Be of value and be critical with yourself
- ●●4g Shift your mindset: forget selling and be of service
- ●●4h Dare to fail
- ●●4i One step at the time
- ❖ WORKSHEET 4.1 Social media channels
- ●●4j Be visible – it’s all you need
- ‣‣ Tip for soundness
- ⭐︎⭐︎⭐︎⭐︎ Milestone 4
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7
MARKETING AND SOCIAL MEDIA - BE SMART AND MAKE THE MOST OUT OF IT
- ●●5a Always have an engagement pyramid
- ●●5b Get a website and a mailing list
- ❖ WORKSHEET 5.1 Checklist for your website
- ●●5c Create your branding: your visual identity
- ✿ EXTRA 2 The Branding Template
- ●●5d Show your face online and exist offline
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8
MONEY MATTERS
- ●●6a One step at a time
- ●●6b Know your numbers FREE PREVIEW
- ✿ EXTRA 3 TEMPLATE Know your numbers
- ●●6c Working for free FREE PREVIEW
- ●●6d Keep fighting for your right
- ●●6e Determine your hourly rate and your project-based rates
- ✿ EXTRA 4 TEMPLATE Calculate your hourly rate
- ✿ EXTRA 5 TEMPLATE Calculate your project-based rates
- ●●6f Three reasons why you might want to do a job
- ●●6g Have a contract
- ✿ EXTRA 6 TEMPLATE Contract
- ●●6h How to write a project proposal or a funding application
- ✿ EXTRA 7 TEMPLATE Project Proposal or Funding Application
- ●●6i How to make a project budget
- ✿ EXTRA 8 TEMPLATE Project Budget
- ⭐︎⭐︎⭐︎⭐︎⭐︎ MILESTONE 5
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9
ORGANIZATION AND WORKFLOW
- ●●7a Well-organized time
- ✿ EXTRA 9 TEMPLATE Your Weekly Planner
- ●●7b Well-organized email inbox
- ●●7c Well-organized words
- ●●7d Well-organized workflow
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10
THE END
- ‣‣ So what do think now?
- ‣‣ A ressources overview
- ‣‣ A little Farewell from Claudia
what you can expect to learn from Hidden Sprouts
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how to build a freelance business that is unique and defined by your personality
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how to identify your unique strength and your unique talent to differentiate yourself
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how to determine and use your 'why' to take decisions and to write compelling copy
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how to write a biography and a cv that tell your story and make people curious
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how to rethink the words business and marketing and dare to see the value of your work
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how to create a wholesome marketing strategy that stays close to yourself
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how to create a strong visual identity based on your core values (full version only)
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how to determine your fees and fight against working for free (full version only)
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how to write project proposals and set up legal documents (full version only)
preview
the light course includes
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● a self-paced course experience ● the entire Hidden Sprouts book ● all essential worksheets ● lifetime access to all future textual updates and extensions ● a community to discuss ideas on marketing, business, and all other related topics ● online support ● ● ● (Note: The light version of Hidden Sprouts doesn't include any templates. Those sections in the curriculum are left empty)