YOUR ART ∙ YOUR BUSINESS ∙ YOUR WAY

∙ ∙ the course that we all wish we would have had in art school ∙ ∙

  • 12 Worksheets

    including ---Define your personality---Uncover your why and create your mission statement---Discover your unique talent---Write a one-liner---Write a biography that tells your story---Checklist for your website---Create your branding

  • 9 Templates

    to ---make a modern cv---create a branding sheet---calculate your yearly balance---determine your hourly rate---calculate project-based rates---set up an agreement---write a project proposal---make a project budget---use a weekly planner

  • 41 Chapters of Ideas

    An abundance of ideas, concepts, and tips in 41 chapters to create a business and marketing strategy that comes from within you, that you will feel positive and enthusiastic about, and that you will enjoy.

COURSE CURRICULUM

  • 1

    WELCOME TO HIDDEN SPROUTS!

  • 2

    YOUR PERSONALITY - YOUR ROOT

    • ●● 1 Know who you are so you can use your strengths and turn your personality into your asset
    • ❖ WORKSHEET 1 Define your personality
    • ‣‣ Point of view
  • 3

    YOUR WHY - YOUR PURPOSE

    • ●● 2a Start with why
    • ●● 2b Find your common ground FREE PREVIEW
    • ❖ WORKSHEET 2.1 Find your common ground
    • ●● 2c Uncover your why or purpose and create your mission statement
    • ❖ WORKSHEET 2.2 Uncover your why and create your mission statement
    • ⭐︎ Milestone 1
    • ●● 2d The 5 W’s plus 1
    • ❖ WORKSHEET 2.3 Write a one-liner
    • ●● 2e Your new biography that tells your story
    • ❖ WORKSHEET 2.4 Write a biography that tells your story
    • ⭐︎⭐︎ Milestone 2
  • 4

    YOUR UNIQUE TALENT - YOUR STRENGTH

    • ●● 3a Why we need a unique selling point aka unique talent
    • ●●3b Find your unique skills
    • ❖ WORKSHEET 3.1 Make a list of your skills
    • ✿ EXTRA 1 The CV Template - Audio
    • ✿ EXTRA 1 The CV Template - Downloads
    • ●●3c Discover your unique talent
    • ❖ WORKSHEET 3.2 Discover your unique talent
    • ❖ WORKSHEET 3.3 You in Words - A collection of texts about your creative business
    • ⭐︎⭐︎⭐︎ Milestone 3
  • 5

    ON TO BUSINESS

    • ‣‣ Business: the dreaded word
  • 6

    MARKETING AND SOCIAL MEDIA - THE APPROACH

    • ●●4a Marketing: the other dreaded word
    • ●●4b Document, don't create FREE PREVIEW
    • ●●4c Be honest
    • ●●4d Make it personal
    • ●●4e Find your people
    • ●●4f Be of value and be critical with yourself
    • ●●4g Shift your mindset: forget selling and be of service
    • ●●4h Dare to fail
    • ●●4i One step at the time
    • ❖ WORKSHEET 4.1 Social media channels
    • ●●4j Be visible – it’s all you need
    • ‣‣ Tip for soundness
    • ⭐︎⭐︎⭐︎⭐︎ Milestone 4
  • 7

    MARKETING AND SOCIAL MEDIA - BE SMART AND MAKE THE MOST OUT OF IT

    • ●●5a Always have an engagement pyramid
    • ●●5b Get a website and a mailing list
    • ❖ WORKSHEET 5.1 Checklist for your website
    • ●●5c Create your branding: your visual identity
    • ❖ WORKSHEET 5.2 Your branding
    • ✿ EXTRA 2 The Branding Template - Audio
    • ✿ EXTRA 2 The Branding Template - Downloads
    • ●●5d Show your face online and exist offline
  • 8

    MONEY MATTERS

    • ●●6a One step at a time
    • ●●6b Know your numbers FREE PREVIEW
    • ✿ EXTRA 3 TEMPLATE Know your numbers - Audio
    • ✿ EXTRA 3 TEMPLATE Know your numbers - Downloads
    • ●●6c Working for free FREE PREVIEW
    • ●●6d Keep fighting for your right
    • ●●6e Determine your hourly rate and your project-based rates
    • ✿ EXTRA 4 TEMPLATE Calculate your hourly rate - Audio
    • ✿ EXTRA 4 TEMPLATE Calculate your hourly rate - Downloads
    • ✿ EXTRA 5 TEMPLATE Calculate your project-based rates - Audio
    • ✿ EXTRA 5 TEMPLATE Calculate your project-based rates - Downloads
    • ●●6f Three reasons why you might want to do a job
    • ●●6g Have a contract
    • ✿ EXTRA 6 TEMPLATE Contract - Audio
    • ✿ EXTRA 6 TEMPLATE Contract - Downloads
    • ●●6h How to write a project proposal or a funding application
    • ✿ EXTRA 7 TEMPLATE Project Proposal or Funding Application - Audio
    • ✿ EXTRA 7 TEMPLATE Project Proposal or Funding Application - Downloads
    • ●●6i How to make a project budget
    • ✿ EXTRA 8 TEMPLATE Project Budget - Audio
    • ✿ EXTRA 8 TEMPLATE Project Budget - Downloads
    • ⭐︎⭐︎⭐︎⭐︎⭐︎ MILESTONE 5
  • 9

    ORGANIZATION AND WORKFLOW

    • ●●7a Well-organized time
    • ✿ EXTRA 9 TEMPLATE Your Weekly Planner
    • ●●7b Well-organized email inbox
    • ●●7c Well-organized words
    • ●●7d Well-organized workflow
  • 10

    THE END

    • ‣‣ So what do think now?
    • ‣‣ A ressources overview
    • ‣‣ A little Farewell from Claudia

what you can expect to learn from Hidden Sprouts

  • how to build a freelance business that is unique and defined by your personality

  • how to identify your unique strength and your unique talent to differentiate yourself

  • how to determine and use your 'why' to take decisions and to write compelling copy

  • how to write a biography and a cv that tell your story and make people curious

  • how to rethink the words business and marketing and dare to see the value of your work

  • how to create a wholesome marketing strategy that stays close to yourself

  • how to create a strong visual identity based on your core values

  • how to determine your fees and fight against working for free

  • how to write project proposals and set up legal documents

preview

pricing

the complete course

the complete course includes

  • ● a self-paced course experience ● the entire Hidden Sprouts book ● all worksheets and templates ● lifetime access to all future updates and extensions ● a community to discuss ideas on marketing, business, and all other related topics ● online support